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CIMA Managing Finance in a Digital World Sample Questions:

1. Which of the following is a potential advantage of outsourcing?

A) Reduced capital expenditure
B) Finality of decision
C) Reduced core competencies
D) Reduced transaction costs

2. Which of the following organisations would best describe a 'professional bureaucracy'?

A) A project based company
B) A newsagent
C) A manufacturing company
D) A hospital

3. Which of the following best describes the 'passive stage' of purchasing?

A) Purchasing is independent of corporate strategy
B) Purchasing has no strategic direction
C) Purchasing is concentrated on price negotiation
D) Purchasing integrates latest practices and technology

4. Tom owns a guitar shop, called Jones's Guitars. In attempt to drum up business, he's decided to launch a guerilla marketing campaign.
Which of the following is the correct example of Tom using guerilla marketing?

A) Launching a social media campaign called #GetDownTo]ones's
B) Encouraging all his staff to try to build a rapport with the customers.
C) Placing an empty guitar rack outside his shop with a sign saying, "Free air guitar - one per person."
D) Spending a lot of money on decorating the shop and playing the most famous guitar-based songs.
E) Encouraging customers to try one of the store's brand new guitars.

5. Which of the following statements best describes data extraction?

A) Data being processed into the destination database ready for use.
B) The process of harvesting data from source databases and locations
C) Examining the data to understand its content formats and structure.
D) Storing data in a systematic and logical way ready for further interrogation.

Solutions: